If you had lot of time to build your personal brand management or Professional online profile, I think you should try an web 2.0 application that will help you to promote yourself to the net with their marketing tools called Lookuppage. You can register to their site for free, and from there you can promote your profesional presence with easy, you can control your online profile also get top ranking and postion in several major search engine.
Today lot of Free website with web 2.0 technologies and allowong user generate content available for free to us, so this time I think Look up page has big chance to get popular because they has personal side to attract their member